Ather Energy reported record-breaking sales in October 2024, dispatching over 20,000 electric scooters across India, marking its highest monthly sales to date. Ather’s success this month was largely powered by the popularity of its new scooter, Rizta, which accounted for 60-70% of total sales and expanded the brand’s reach beyond its southern stronghold to markets in Delhi, Rajasthan, and Gujarat. This achievement builds on Ather’s September sales momentum, where the company captured 14.3% of the national market share, significantly up from 7.9% in July.
As demand for electric vehicles in India soars, with the sector seeing a 70% year-on-year growth in October, Ather is strategically expanding. The company’s growing infrastructure includes 231 Experience Centres and 2,500 fast-charging stations across India. Additionally, Ather Energy has announced plans to establish a second manufacturing plant in Chatrapati Sambhaji Nagar district, Maharashtra, complementing its existing Hosur facility in Tamil Nadu.
This strong market performance aligns with Ather’s plans for an Initial Public Offering (IPO), expected to raise around ₹4,500 crore, potentially supporting the company’s next phase of growth in India’s booming electric two-wheeler market.
